The Squarespace problem
Galleries are tight. The site looks like every other Squarespace template.
You shoot weddings/portraits/editorial. The work is strong. The site is a Squarespace template with your photos in a generic grid — same template every other photographer in your market uses. The About page is a stock-photo of a coffee cup. The OG is one image stretched. The Instagram bio links to a site that doesn't frame the work the way the work deserves.
Hiring a brand designer for photographers runs $3-8k. The boutique web designers booked out 3 months. You burned a weekend trying to differentiate the Squarespace and it still looks like Squarespace. The work deserves a frame; you're shipping it without one.
Pick an artist. Their voice carries the site frame, OG, About page, and social — without competing with the photographs themselves. The frame, not the picture.
Why it fits photographers
Built to frame the work, not steal attention from it.
Frames the work, doesn't compete
The site visuals are restrained — typographic, textural, atmospheric. Your photos do the talking. We design the silence around them.
One voice across site, OG, social
Site frame, OG card, social rollout, About page art. The brand around your photography reads as one voice — clients recognize you across surfaces.
Compounds across portfolio updates
New gallery, new lookbook, new client. Same artist holds the frame; only the photos change. The portfolio compounds without restarting the brand.
Made for working photographers
Wedding, portrait, editorial, commercial — different niches, different frames. The brief flexes to the kind of work you're framing.
Project shapes
From a site refresh to a sustained portfolio voice.
Some photographers need the site frame fixed. Some want the artist on every portfolio update. The brief flexes.
Hero + gallery treatments
Site hero, OG card, About page art, gallery section dividers. The frame, ready for your existing photos to drop into.
Designed PDF lookbook
Print-ready or PDF lookbook for client pitches. Cover, interior spreads, your work treated editorially.
Logo direction + frame
Brand-direction refresh including logo treatment and the visual frame around the portfolio.
Instagram grid + story templates
Instagram grid system that complements your photos — quote cards between shoots, before-after templates, client-thank-you graphics.
Same artist across portfolio updates
New gallery quarterly, new lookbook, seasonal social pushes. Voice consistent across the portfolio's evolution.
The math for photographers
What a brand designer charges. What you actually need.
| Approach | Typical cost | Time to ship | Coherence with the work |
|---|---|---|---|
| Boutique brand designer for photographers | $3k–$8k | 6–10 weeks | Excellent — but expensive and slow |
| Squarespace template + tweaks | $15/mo + hours of fiddling | Weekends for weeks | Same template as every other photographer |
| Fiverr designer | $200–$1k per surface | 1–3 weeks | Inconsistent across surfaces |
| OKSLOP brief + retainer | Subscription — see plans | Days for hero, weeks for full surface | Locked to one artist that frames your work |
Costs are rough market ranges, not quotes. A subscription covers site hero, OG, social, lookbook, and the retained artist from one credit pool. See plans.
What ships per portfolio
Every portfolio surface. Same voice.
Site hero & gallery frame
Hero, gallery section dividers, About page art, contact-page treatment. The frame, not the picture.
Lookbook PDF
Designed PDF lookbook for client pitches. Cover, interior spreads, your work in editorial treatment.
Social rollout
Instagram grid system, story templates, quote cards, client-thank-you graphics. Complements your photos in the feed.
OG / link-preview
OG card that frames a hero shot from your portfolio. Same voice as the site, ready for shares.
Client-facing materials
Pricing PDFs, welcome guides, post-shoot delivery emails. Polish around the photography that makes the practice feel premium.
Ad creative
Targeted ads for couples (wedding), parents (portraits), brands (commercial). Same artist frames your photos for paid traffic.
Commercial considerations
Yours to ship. Yours to mix with your photos.
- Full commercial license — site, lookbooks, ads, client materials, prints.
- Mixes freely with your own photographs — no licensing conflict.
- Privacy tier available — keep client materials off the public catalog.
- One subscription covers site, social, lookbook, and the retained artist.
Photographer FAQ
Questions photographers actually ask.
Browse the design gallery
See what artist-driven photographer-site design looks like — restrained, typographic, photographic.
See the galleryDesign your own artist
Tune an artist to your photography genre — wedding-warm, editorial-modern, portrait-classical, fashion-restrained. Hold the look across portfolio updates.
Design an artistPlans & pricing
One subscription covers site, lookbook, social, and the retained artist.
See plansLet's get to work on the frame.
Tell us about the work. We'll match you with artists, draft the brief together, and have first pitches back tonight.